Tuesday, March 8, 2011

Congratulations In Different Languages

Glorie death

Quello che state leggendo è l'epitaffio con cui celebro il decesso dell'ultimo (e per quanto mi riguarda unico ) portale metal di madrelingua italiana. La "fine" di Metal.it chiude, infatti, il cerchio su un palmares di siti che ho sempre trovato discutibili per il proprio approccio alla musica, sempre molto attento alla forma, ma mai sufficientemente addicted to the substance.
In this bleak landscape, which very quickly brought together the virtual pages of the print industry for a decade thanks to Metal.it has issued increasingly outspoken and irreverent editorial line drawn from Gianluca Grazioli, former editor of breakthrough on Metal Shock. Grazioli style I always liked the more total allergy to any carousel typically metal, designed to celebrate themselves and the car niche in which and for which you write.
Over the years, the pages of Metal.it hosted genuine excellence, ranging from a biography on the thrash metal of rare caliber sole writer can write with knowledge of the facts and involvement, Voivod. Then something changed. Want to increasingly fierce competition exerted by portals such as Truemetal or Metalitalia or because the natural industry crisis produced by a "do it your self " nowadays more and more feasible thanks to the handy tools available available from the web (all Metal Archives and Wikipedia ) Metal.it has embarked on a slow path of alignment with industry trends editorial that sacrifice the quality of content the need to create a community of users which is identified in the portal and then turn ensuring the survival (including economic ).
Integration with any kind of social network was the first tangible product of this change of course, the video editorial, however, are the last port to this philosophy, which must always create something new to attract and retain the existing use fresh, whose only methods of communication are "cool" rather than "splitting".
Just to understand what I mean, a couple of videos explaining:

1) Christmas greetings in 2010 (the series, all to listen to blasphemous then rot on the evening of Dec. 24 at home by her grandmother to eat the soup cappelletti ...)



2) the video reviews, in my opinion is completely meaningless in the field discografico



Che amarezza .

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